Food Inc. will be playing at the Crested Butte Majestic Theatre beginning tonight Friday August 7 with showings at 5:30 and 7:45 PM. We have been asked to come and participate and we will table at the premiere event just to add to the fun and festivities. What’s so fun about learning about food production? When it comes to the production of your food sources what you don’t know can absolutely hurt you.
My own experiences with food choices has ranged anywhere from vegan to carnivorous, raw to cooked and has shown me that it’s not so much how the food is prepared right before you eat it as how the food is prepared from the moment of germination up until right before it’s eaten. There have been times where raw food diets or vegetarianism have served a purpose for me. It has generally been when I needed to detox from having eaten a bunch of food that I hadn’t paid attention to how it was produced and my health had become compromised for unrecognized reasons. As I proceeded to educate myself about the nature of food, its production and its subsequent adverse effects on my health, with the help of other people on the path like Michael Pollan, Barbara Kingsolver, Alice Waters and Eric Schlosser I became aware of the total disrespect the industrial food production system has sold to myself, the American population and the world. It is a devastating system perpetuated by greed, exploitation and petroleum. It is wreaking extreme damage to the ecology on a grand scale and individually on the consumers of the food. It manifests in global climate change, viral pandemics, obesity, heart disease and countless other unhealthy negative feedback systems.
More specifically the issue is tied in to the economics and health care debate that is traversing the USA and the globe. Our ingredients are the fundamentals of good health and economy. When the ingredients that we eat come from a disrespectful industrial complex our health will suffer due to the lack of nutrients and the nontraditional style of food. Our economy will suffer due to the extreme exploitation of resources, employees and the Earth that falsely props it up. It is no wonder to me why the so called global economy is floundering if not outright collapsing. Much like the National Security budget, it is unaccountable. It is too big and too disconnected from the communities it is supposedly working to nurture. It is a false idol and we are reaping the destruction that has been sown so irresponsibly.
I’m not all apocalyptic downer guy because I have seen what changing my food supplier to local accountable growers has done for my personal health, my local economy, and my local community. Sure the food is a bit more expensive up front but it is the real cost of the food and I don’t waste my time or money on false bottomed promises from the health insurance industry. I have been asked by wide eyed people not much younger than me who have bought into the health insurance scheme, “What happens if you get cancer?” I reply, “Today is a good day to die.” I also know that if I avoid toxic immersion of my body inside and out I have little to fear from major health issues like cancer, heart disease, diabetes and so forth. Stranger things have happened.
I went and bruised my coconut a few weeks back while moving one of the town bike racks by myself from the Adaptive Sports 24 Hour Townie Tour right of way through the Crested Butte Farmers Market. I think I got a concussion and I have been forgetting names even more frequently than usual. You’ll have to pardon me over any mental lapses while my bruised melon heals up.
This year the Crested Butte Farmers Market has partnered with the Gunnison County Department of Health and Human Services WIC Program. Colorado is one of 12 state agencies that do not participate in the Farmers Market Nutrition Program (FMNP). This means that participants cannot redeem their government issued vouchers at farmer markets and must redeem their vouchers for questionably produced corporate cheese. This flies directly in the face of the mission statement of the WIC program which is to get nutritionally at risk mothers and children access to the highest nutrition possible.
There is now political backing at the state level here in Colorado to support a CO FMNP however there is a problem. Before new programs can be instituted and funded, existing programs that have had their funding removed must be refunded at their previous levels. Economic crisis being what it is, it will be a long time coming before Colorado is able to begin funding new programs let alone re-funding programming that has been removed regardless of the political backing.
Here is the good news: The Crested Butte Farmers Market has taken the initiative within the Gunnison Valley to finance $80 in WIC vouchers per registered participant from Almont north. We printed out the professional materials and vouchers at our own expense and we delivered the WIC coupons to Kim Bemis at the Gunnison County Health and Human Services offices. These coupons may be redeemed at the CB Farmers Market. They represent an additional funding to the registered WIC participants. They will still receive the full amount of vouchers from the county that they usually receive and the bonus of $80 to be spent on the freshest produce in the valley at the Crested Butte Farmers Market. Our local economy is doing that well. We realize that $80 is not a tremendous amount of money however it’s a bonus to what the participants receive. If the money is used wisely to purchase bulk cases and preserved effectively then it will become even more valuable. We are also running a food preservation workshop class each week through the summer at the Depot in Crested Butte. Please call (970)-901-0748 for more information.
In addition to the WIC program we are operating a new policy that allows our food vendors to pay their market fees with in-kind donation. This means that our farmers get more money to take home with them to continue the sustainable farming efforts and Crested Butte receives more food into its food shed and food bank operations. As of last week I think we’ve donated something like 100 lbs of the best food in town to the Crested Butte food bank based out of the Oh-Be-Joyful Baptist Church. No reject canned goods, dehydrated macaroni and cheese or well packaged, highly processed trash. This is straight up the most healthy food in the county coming into the homes of our community that need the assistance. This is serious community service in a time when most governmental organizations are clipping the finances to such necessary programming. We will not be exploited by the hand of global economy.
Folks, the apostrophe is a touchy subject, especially when referring to a farmer oriented market. An apostrophe denotes possession or ownership. Living in America it seems like possession is everything. It denotes power, prestige, entitlement, dare I say, rights. All of the things that make America great, of course. There are hardliners that would recoil, if not get outright hostile, at the notion of operating a farmers market without including the apostrophe at the end of the word farmers, like this: farmers’.
It seems so trivial but that apostrophe means quite a bit to many people. It denotes a hand in the ownership of the market. Some people are driven to the power of language over substance or action. I am not one of those people.
During our formative months we spent quite a bit of time going around and around as to whether we should include the apostrophe in the name of our organization, as in, Crested Butte Farmers’ Market. The decision came down that we were going to skip the inclusion of the apostrophe in the name of our organization. It is not without reason and it doesn’t mean that we are any less hardcore for the omission. Let me explain.
A farmers’ market denotes that the market is generally possessed by the agriculturalists from the particular region in which it operates. It is true that without farmers there would be no farmers’ markets. Crested Butte, indeed the entire north end of the Gunnison Valley, has NO farmers. For those that might balk, yes, there is Round Mountain Institute about 10 miles south of town. I am a great admirer of Miss Nancy Wicks and I like to brag that I am probably her greatest student but Nancy has for a while been moving away from farming into education. She has done well for herself with this endeavor, but she would not qualify as a farmer in a farmers’ market sense.
Crested Butte would need to possess farmers for there to accurately be a Crested Butte Farmers’ Market. All of our participating agriculturalists travel about 80 – 90 miles each way to arrive in Crested Butte Sundays between June and October. I am increasingly grateful that they do and the food seems to be getting better year after year as we build our symbiotic relationship. These folks come from the Western Slope. Beautiful places like, Paonia, Delta, Montrose, Hotchkiss, and Olathe that I have had the business and pleasure to go and visit in person. If we were to use the apostrophe appropriately for the market we operate in Crested Butte we would accurately denote the market thusly: the Paonia, Delta, Montrose, Hotchkiss and Olathe Farmers’ Market, not the Crested Butte Farmers’ Market. Or we could try: Neighboring Western Slope Farmers’ Market. I am aware that we are operating in something like a semantical mobius strip here.
Our bigger mission and purpose is to inspire the reality of making a living in Crested Butte through the avenue of localized agriculture and farming. Notice that I didn’t say make money. I place greater value on accountable food to livelihood than money. I also notice that money most times doesn’t necessarily allow access to the most accountable food sources. Getting Crested Butte to get agricultural is a LONG term goal. When Crested Butte has more Crested Butte farmers at the CB Farmers Market, (or any) we will proudly proclaim, “Mission Accomplished” and change our organization name to the Crested Butte Farmers’ Market. But then, I prefer to use our budget for even less ridiculous things, like our third Annual Peach Pit Spitting Competition coming up in early September! Longest peach pit spit gets 2 tickets to the Buddy Guy headlined Telluride Blues and Brews Festival. The Guy’s a damn living legend, alright.
As such we firmly stand behind the decision to call ourselves the Crested Butte Farmers Market. Not only because our farmers are not from Crested Butte but for typographical reasons as well. With the combination of antiseptic digital technology with the dirty fingernail business of organic farming there are certain adjustments that need to be made. Web domains can not possess an apostrophe. Punctuation in general is frowned upon in domain addresses. But it is impossible to get an apostrophe in a website name. Therefore we would have a copy editing nightmare trying to check every domain and signage reference for appropriate placement of an apostrophe or the removal thereof. We are a volunteer run operation. Does anyone want to volunteer for such a tedious and anal retentive use of their time? I can’t even sell the notion to myself. Therefore, to keep our copy straight and to assist our friends and contacts we have dropped the apostrophe from our organization name. You can blame the encroachment of digital programming upon the English language if you’re of the ilk that needs to spend more time blaming instead of having fun.
One more aspect to add to the mix. As a board member of the Colorado Farmers’ Market Association (note the apostrophe denoting possession by Colorado’s farmers) I spent much of the last year determining a definition of a farmers’ market. It largely centered around the concept of being tailored to the individual community within which it functions along with direct food producer to consumer relationships. Therefore, it is unfranchiseable. (Barring totally crappy concepts like Celebration, Florida.) This is an important distinction considering the attempts of certain larger franchise chains to co-opt the farmers’ market zeitgeist. The Crested Butte Farmers Market is organized to keep the community of Crested Butte front and center while inspiring high quality, accountable, local agriculture in a literal grass roots sense. Our board is composed of 7 members. Our bylaws state that the board must be composed of a majority of Crested Butte/Mt. Crested Butte citizens. This protects the community within which the farmers operate from outside business exploitations and internal skirmishing. In fact, four of our present board members are not vendors at the market to keep potential conflicts of interest in check. We could therefore accurately label our event Crested Butte’s Farmers Market. But that might alienate or agitate the farmers more than we want to by denoting ownership by Crested Butte and the exploitation of farmers. We are attempting to empower agriculturalists, not exploit them. In America even, go figure.
This is all as clear as mud of course.
None of this prevents the myriad professionals that I deal with on a daily basis from attempting to stick an apostrophe in our organization’s name somewhere. As if there is no reason behind ousting the apostrophe in the first place.
Generally speaking, I know I don’t know what I’m doing. That doesn’t mean that I don’t know appropriate placement of apostrophes. Just one of the many glorious endeavors of managing a high altitude farmers’ market…farmer’s…farmers’s….farmers’s'….farmers….
How about the Crested Butte Farmer-Oriented Market?